Mood lip color, also known as magic lip color, is a cosmetic product designed to alter its hue upon application, reacting to the wearer’s individual pH levels. This creates a unique, personalized shade for each individual. A common example involves a green-tinted gloss transforming into a pink or rose hue on the lips.
This type of cosmetic offers a customized lip shade experience, eliminating the need for multiple product purchases to achieve various looks. Beyond the novelty, the pH-sensitive dyes offer a long-lasting tint, often lasting several hours without reapplication. This extended wear, coupled with the personalized color result, contributes to the product’s sustained popularity within the beauty market. Early versions of mood lipsticks appeared in the 1970s, resurging in popularity in the late 1990s and 2000s and maintaining a presence today, showcasing its enduring appeal.